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Update: How to Add Links to Instagram Posts

instagram bitly custom link for business

There’s a new short link development that – if used correctly – will make a huge difference in business Instagram posts. Update: How to Add Links to Instagram Posts I originally posted about how to add links on the blog here. Instagram does not make it easy for users to move people off the app,…

The Future of Social Media and Retail

facebook mobile social media retail

How social media is changing the way we discover products – and now, how and where we buy them. The Future of Social Media and Retail Facebook has announced that it will be testing a buy button on its mobile ads. Payments would be made directly on Facebook, without going off-site. Although this feature is…

Social Media Spotlight: World Cup 2014 Breaks Twitter Record

world cup 2014 social media records

The latest and hottest social media news bundled just for you…like the intense reaction of World Cup on social media! What’s the Social Media News? The final World Cup 2014 match broke all Twitter records, with 618,725 tweets per minute about the game. From a faux-Pope to Kobe Bryant, celebrities and fans alike were buzzing…

One Social Media Rule Every Big Brand Breaks

big brands social media rules

(Originally posted as a LinkedIn article) There’s one rule that’s been repeated and touted since the dawn of social media. And it is this: “Businesses, stop talking about yourselves on social media!” But you know what’s funny? All the big brands seem to have missed the memo. I mean, have you looked at Starbucks’ social…

Social Media Spotlight: Facebook Plays With Our Emotions & What It Means For Social Media

Facebook emotion study experiment social media news

The latest and hottest social media news bundled just for you…like Facbook emotion experiment! What’s the Social Media News? By now you’ve probably heard that in a mass test in manipulating emotions, Facebook changed the news feeds of nearly 700,000 users. The social media giant removed all positive news or negative news stories to see…

Social Media Disasters of 2014 (So Far) & How They Were Handled

Social Media Disasters of 2014 (So Far) & How They Were Handled

Whether it’s a hashtag hijack or damaging press gone viral, social media disasters of 2014 are alive and well. Social Media Disasters of 2014 (So Far) & How They Were Handled Here are a few of the biggest gaffes and how the brands responded. KFC, Little Girl Hoax A photo of a little girl went…

Social Media Spotlight: Social Media Gallup Poll & Pinterest Overtaking Twitter

pinterest twitter more users study

The latest and hottest social media news bundled just for you…like Pinterest is set to outgrow Twitter’s popularity! What’s the Social Media News? According to new data, 22 percent of Americans use Pinterest, compared to Twitter’s 19 percent. Although the companies valuations are still $18 billion apart, the sudden growth of Pinterest users is telling…

Social Media News: Twitter Acquires Live Video Company

twitter snappytv acquisition social media news

The latest and hottest social media news bundled just for you…like Twitter buying an live video platform! What’s the Social Media News? Twitter acquires live video platform, SnappyTV. This move is set to enhance their Twitter Amplify program, a way for media companies to showcase video moments from TV. My Take Although Facebook seems to…

Summer Social Media Trends

kohls #cookwithkohls contest

Adapting content for specific occasions, holidays and events is key in staying agile and relevant on social media. Below are a few examples of how big brands have made their products exciting and needed for the summer. Summer Social Media Trends The Summer Contest The summer is a great time to tweak your marketing messages…

Social Media Spotlight: New Facebook Ad Targeting

facebook ad browse history

The latest and hottest social media news bundled just for you…like Facebook’s new targeted ads! What’s the Social Media News? Facebook ads will now include data from what websites and apps users’ are browsing and downloading. Translation: user web browsing history is now being tapped to create “more relevant” ads on the most popular social…

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